EaseMyTrip has announced four strategic acquisitions to strengthen its integrated travel ecosystem, diversifying into hospitality, entertainment, wellness, and infrastructure under its 2.0 growth plan.
EaseMyTrip, one of India’s leading online travel technology platforms, has announced a bold step forward in its 2.0 vision with four new acquisitions designed to create an integrated and diversified travel ecosystem. The company will invest in Javaphile Hospitality, Doodlesdodling Entertainment, SSL Nirvana Grand Golf Developers, and Levo Beauty Private Limited — expanding its footprint across hospitality, leisure, infrastructure, and wellness.
The acquisition of Mumbai-based Javaphile Hospitality strengthens EaseMyTrip’s presence in the hospitality space by merging leisure, dining, and travel into a single experience. Customers will be able to access bundled offerings that include local stays, curated dining, and on-ground experiences, creating deeper engagement across the tourism value chain.
Through its partnership with Thane-based Doodlesdodling Entertainment, EaseMyTrip steps into the entertainment and experiential leisure segment. This collaboration will help develop immersive family and corporate experiences that go beyond traditional travel, meeting the demand for lifestyle-driven recreation among India’s young and aspirational audiences.
The investment in SSL Nirvana Grand Golf Developers in Sindhudurg, Maharashtra, enhances EaseMyTrip’s entry into leisure infrastructure. This partnership integrates high-end hospitality with experiential stays, elevating the company’s luxury travel portfolio while expanding its physical presence in a fast-growing tourism corridor.
The final acquisition, Levo Beauty Private Limited, based in Gurugram, introduces EaseMyTrip into India’s booming wellness sector. This investment brings wellness travel to the forefront, allowing the company to offer spa, salon, and aesthetic experiences alongside luxury and business packages.
“These acquisitions mark a major milestone in our journey to build a truly integrated travel and lifestyle ecosystem,” said Nishant Pitti, Founder and CMD of EaseMyTrip. “By combining hospitality, wellness, and entertainment, we aim to deliver long-term value and elevate customer experience across every touchpoint.”
All acquisitions remain subject to necessary regulatory and shareholder approvals. EaseMyTrip, listed on NSE and BSE, continues to expand its portfolio beyond online bookings, cementing its position as a leader in travel innovation and diversified experiences.
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